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Training content
2
4
You must complete the pretest before you start this content.
COURSE
Intermediate
Duration: 4 minutes and 4 seconds
Digital Media Best Practice Introduction
Welcome to this course on Digital Media Best Practice.
COURSE
Intermediate
Duration: 11 minutes and 24 seconds
Collaboration & Ways of Working
We discuss the importance of effective collaboration between teams and agencies, and look at the different elements of a digital campaign brief.
COURSE
Intermediate
Duration: 7 minutes and 38 seconds
Brand Safety, Viewability & Ad Fraud
We explore the details your business should include in a brand safety policy, and discuss the importance of viewability as a measure of campaign impact.
COURSE
Intermediate
Duration: 10 minutes and 17 seconds
Data, Targeting & Measurement
We take a look at the main types of data you’ll need access to when implementing your campaigns and the importance of reporting and optimization.
EXAM
Duration: Up to 5 minutes
Digital Media Best Practice Post-Assessment
Digital Media Best Practice Post-Assessment
A focus on execution, looking at optimizing digital media initiatives as well as outlining the practices, behaviors and skills required for success.
About the Author
Circus Street, opens in a new tabTraining Provider
Students5,333
Courses454
Learning paths126
At Circus Street, we partner with global businesses to help people learn better and work smarter. We’ve transformed digital skills training by making it interactive, effective, and informed by up-to-the-minute expertise.