Reflective Exercise

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There are a lot of B2C eCommerce tactics and strategies that can be applied to B2B eCommerce, but there are also some key differences to be aware of. B2B customers have some unique needs and expectations that your business will need to meet to maintain an edge in today’s competitive digital landscape. We’ll explore how B2C tactics and strategies can be applied to B2B eCommerce, and also touch on the things you’ll need to do a little differently so that you can meet the needs of your B2B customers.