Customer Journey Maps in Action

Beginner
3m 48s
12

By connecting your journey maps to your brand campaign, you can create something called a ‘customer campaign journey map’, which ensures you’ve chosen the most effective touchpoints for your campaigns. We’ll discuss how to measure the effectiveness of your customer campaign journey maps against the goals you’ve set, and explore the different types of data you’ll need to do this.

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At Circus Street, we partner with global businesses to help people learn better and work smarter. We’ve transformed digital skills training by making it interactive, effective, and informed by up-to-the-minute expertise.