Artificial Intelligence & Segmentation

Intermediate
4m 41s
55

There are lots of different criteria to choose from when creating your segments. We take a look at the most common ones, before exploring some techniques for deeper segmentation. We then discover how artificial intelligence can help businesses carry out segmentation more effectively, and discuss why companies should invest in other technology like Customer Relationship Management systems and Customer Data Platforms.

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At Circus Street, we partner with global businesses to help people learn better and work smarter. We’ve transformed digital skills training by making it interactive, effective, and informed by up-to-the-minute expertise.