Measuring & Optimizing Localization

Intermediate
2m 43s
1

Measuring the progress of your brand’s localization efforts ensures success. In this lesson, we’ll cover the most effective KPIs to improve your localization efforts, including brand recognition metrics and interaction metrics. Then, we’ll explore the importance of collaboration between the local and global marketing teams, facilitating feedback loops and sharing insights to improve local and global brand performance. 

Why not check the glossary to make sure you are familiar with key terminology?

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At Circus Street, we partner with global businesses to help people learn better and work smarter. We’ve transformed digital skills training by making it interactive, effective, and informed by up-to-the-minute expertise.