learning path

Digital Media Best Practice

Intermediate
Up to 53m
110
Enhance your skill setDevelop essential skills for thriving in real-world scenarios.
Stay focused, stay committedBoost your learning journey by enrolling: stay focused, consistent and achieve your goals with ease.
Earn a certificate of completionShow your skills and build your credibility when you include them in your resume and LinkedIn profile.

Training content

2
4
COURSE
Intermediate
Duration: 4 minutes and 4 seconds
Digital Media Best Practice Introduction
Welcome to this course on Digital Media Best Practice.
COURSE
Intermediate
Duration: 11 minutes and 24 seconds
Collaboration & Ways of Working
We discuss the importance of effective collaboration between teams and agencies, and look at the different elements of a digital campaign brief.
COURSE
Intermediate
Duration: 7 minutes and 38 seconds
Brand Safety, Viewability & Ad Fraud
We explore the details your business should include in a brand safety policy, and discuss the importance of viewability as a measure of campaign impact.
COURSE
Intermediate
Duration: 10 minutes and 17 seconds
Data, Targeting & Measurement
We take a look at the main types of data you’ll need access to when implementing your campaigns and the importance of reporting and optimization.
EXAM
Duration: Up to 10 minutes
Digital Media Best Practice Post-Assessment
Digital Media Best Practice Post-Assessment

A focus on execution, looking at optimizing digital media initiatives as well as outlining the practices, behaviors and skills required for success.

Your certificate for this learning path

About the Author

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QA Learning
Training Provider
Students
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Courses
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Learning paths
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A world-leading tech and digital skills organization, we help many of the world’s leading companies to build their tech and digital capabilities via our range of world-class training courses, reskilling bootcamps, work-based learning programs, and apprenticeships. We also create bespoke solutions, blending elements to meet specific client needs.