learning path

Digital Media Essentials

Beginner
49m
14
Build hands-on tech skillsImprove theoretical and practical skills needed in real-world scenarios.
Stay focused, stay committedSupercharge your learning journey by enrolling, empowering you to stay focused, motivated, and achieve your goals with ease.
Earn a certificate of completionShow your skills and build your credibility when you include them in your resume and LinkedIn profile.
Training content
2
3
You must complete the pretest before you start this content.
COURSE
Beginner
2m
Digital Media Essentials Introduction
Welcome to this course on Digital Media Essentials.
COURSE
Beginner
12m
The Digital Media Ecosystem
When it comes to digital media, taking a digital-first approach is crucial. In this chapter, we explore the benefits of using digital advertising, along with some of the challenges brands experience when operating in the fragmented digital media landscape.
COURSE
Beginner
15m
The Essentials of Digital Planning
For any campaign to successfully reach the desired audience, it’s important to consider which channels would be most suitable for delivering it. In this chapter, we look at how to start planning a digital campaign, explore some of the channels you might use to reach your target audience and some considerations for working with agencies.
EXAM
5m
Digital Media Essentials Post-Assessment
Digital Media Essentials Post-Assessment

This course explores the context of the digital media landscape, who the main players are, and how it functions. 

Your certificate for this learning path
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Circus Street
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At Circus Street, we partner with global businesses to help people learn better and work smarter. We’ve transformed digital skills training by making it interactive, effective, and informed by up-to-the-minute expertise.