learning path
Digital Retail Media Essentials
This course explores the opportunities within digital retail media, and the benefits and challenges this channel presents to brands.
Beginner
Up to 43m
656
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6 steps
There are 2 Exams in this learning path
There are 4 Courses in this learning path
You must complete the pretest before you start this content.
COURSE
Beginner
Duration: 1 minute and 49 seconds
Digital Retail Media Essentials Introduction
Welcome to this lesson on Digital Retail Media Essentials.
COURSE
Beginner
Duration: 6 minutes and 19 seconds
Digital Retail Media
With so many brands realizing the potential of eCommerce, it’s important that businesses begin to think about utilizing digital retail media. But, what is it? Why is it important? And, where can you find it? Let’s find out…
COURSE
Beginner
Duration: 7 minutes and 9 seconds
Benefits
In this section, we’ll take a deep dive into the many benefits that digital retail media can bring to brands willing to take the opportunity on.
COURSE
Beginner
Duration: 7 minutes and 36 seconds
Challenges & Opportunities
There are many benefits that can be gained from utilizing digital retail media, but before you rush to launch your own campaigns, there are also some challenges and developments you should be aware of.
EXAM
Duration: Up to 10 minutes
Digital Retail Media Essentials Post-Assessment
Digital Retail Media Essentials Post-Assessment