learning path

eCommerce Analytics Best Practice

Intermediate
54m
3
Build hands-on tech skillsImprove theoretical and practical skills needed in real-world scenarios.
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Training content
2
4
COURSE
Intermediate
3m
eCommerce Analytics Best Practice Introduction
Welcome to this course on eCommerce Analytics Best Practice.
COURSE
Intermediate
6m
What is eCommerce Analytics?
We explain what eCommerce analytics is and why it’s so important for brands in the highly competitive online space. We also outline some of the different uses for eCommerce analytics and how each one can be utilized to improve and optimize business performance.
COURSE
Intermediate
15m
eCommerce Metrics & KPIs
Metrics and KPIs are integral to monitoring business performance and the actions that need to be taken in order to improve. We cover what they are, how they relate to a business’s objectives and goals, and different KPIs you might want to track for your brand.
COURSE
Intermediate
10m
People, Processes & Capabilities
To get the most out of eCommerce analytics, and to ensure that it runs smoothly, it’s vital that you have the right capabilities in place. We list the different elements you’ll need within your business to be successful - from people to processes, technology and data - and how these fit into the bigger picture to deliver the best possible outcomes.
EXAM
5m
eCommerce Analytics Best Practice Post-Assessment
eCommerce Analytics Best Practice Post-Assessment

An overview of eCommerce analytics: what it is and why it matters for brands, and how it can be implemented in order to drive business performance. 

Your certificate for this learning path
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Circus Street
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At Circus Street, we partner with global businesses to help people learn better and work smarter. We’ve transformed digital skills training by making it interactive, effective, and informed by up-to-the-minute expertise.